Creative content plays a crucial role in marketing, and personalized creative content in particular significantly boosts marketing performance. Generating personalized content can present a significant challenge for marketers because it requires considerable time and resources. This challenge stems from the need for multiple versions of creative content across various channels,Continue Reading
News publishers want to provide a personalized and informative experience to their readers, but the short shelf life of news articles can make this quite difficult. In news publishing, articles typically have peak readership within the same day of publication. Additionally, news publishers frequently publish new articles and want toContinue Reading
This post is co-written with Vlad Lebedev and DJ Charles from Mixbook. Mixbook is an award-winning design platform that gives users unrivaled creative freedom to design and share one-of-a-kind stories, transforming the lives of more than six million people. Today, Mixbook is the #1 rated photo book service in theContinue Reading
