Amazon Bedrock Guardrails provides configurable safeguards to help build trusted generative AI applications at scale. It provides organizations with integrated safety and privacy safeguards that work across multiple foundation models (FMs), including models available in Amazon Bedrock, as well as models hosted outside Amazon Bedrock from other model providers andContinue Reading
As organizations embrace generative AI, they face critical challenges in making sure their applications align with their designed safeguards. Although foundation models (FMs) offer powerful capabilities, they can also introduce unique risks, such as generating harmful content, exposing sensitive information, being vulnerable to prompt injection attacks, and returning model hallucinations.Continue Reading
Generative AI is rapidly reshaping industries worldwide, empowering businesses to deliver exceptional customer experiences, streamline processes, and push innovation at an unprecedented scale. However, amidst the excitement, critical questions around the responsible use and implementation of such powerful technology have started to emerge. Although responsible AI has been a keyContinue Reading
Generative AI applications are gaining widespread adoption across various industries, including regulated industries such as financial services and healthcare. As these advanced systems accelerate in playing a critical role in decision-making processes and customer interactions, customers should work towards ensuring the reliability, fairness, and compliance of generative AI applications withContinue Reading
As generative AI continues to drive innovation across industries and our daily lives, the need for responsible AI has become increasingly important. At AWS, we believe the long-term success of AI depends on the ability to inspire trust among users, customers, and society. This belief is at the heart ofContinue Reading
Amazon Bedrock is a fully managed service that offers a choice of high-performing foundation models (FMs) from leading AI companies like AI21 Labs, Anthropic, Cohere, Meta, Mistral AI, Stability AI, and Amazon through a single API, along with a broad set of capabilities to build generative AI applications with security,Continue Reading
The rapid advancement of generative AI promises transformative innovation, yet it also presents significant challenges. Concerns about legal implications, accuracy of AI-generated outputs, data privacy, and broader societal impacts have underscored the importance of responsible AI development. Responsible AI is a practice of designing, developing, and operating AI systems guidedContinue Reading
Responsible AI is a longstanding commitment at Amazon. From the outset, we have prioritized responsible AI innovation by embedding safety, fairness, robustness, security, and privacy into our development processes and educating our employees. We strive to make our customers’ lives better while also establishing and implementing the necessary safeguards toContinue Reading
Generative AI has revolutionized industries by creating content, from text and images to audio and code. Although it can unlock numerous possibilities, integrating generative AI into applications demands meticulous planning. Amazon Bedrock is a fully managed service that provides access to large language models (LLMs) and other foundation models (FMs) fromContinue Reading
Large language models (LLMs) enable remarkably human-like conversations, allowing builders to create novel applications. LLMs find use in chatbots for customer service, virtual assistants, content generation, and much more. However, the implementation of LLMs without proper caution can lead to the dissemination of misinformation, manipulation of individuals, and the generationContinue Reading
