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In: Artificial Intelligence

This post was written with Lior Heber and Yarden Ron of Skai. Skai (formerly Kenshoo) is an AI-driven omnichannel advertising and analytics platform designed for brands and agencies to plan, launch, optimize, and measure paid media across search, social, retail media marketplaces and other “walled-garden” channels from a single interface.Continue Reading

In: Artificial Intelligence

Basic AI chat isn’t enough for most business applications. Institutions need AI that can pull from their databases, integrate with their existing tools, handle multi-step processes, and make decisions independently. This post demonstrates how to quickly build sophisticated AI agents using Strands Agents, scale them reliably with Amazon Bedrock AgentCore,Continue Reading

In: Artificial Intelligence

This post was written with Mohamed Hossam of Brightskies. Research universities engaged in large-scale AI and high-performance computing (HPC) often face significant infrastructure challenges that impede innovation and delay research outcomes. Traditional on-premises HPC clusters come with long GPU procurement cycles, rigid scaling limits, and complex maintenance requirements. These obstaclesContinue Reading

In: Artificial Intelligence

The art of storyboarding stands as the cornerstone of modern content creation, weaving its essential role through filmmaking, animation, advertising, and UX design. Though traditionally, creators have relied on hand-drawn sequential illustrations to map their narratives, today’s AI foundation models (FMs) are transforming this landscape. FMs like Amazon Nova CanvasContinue Reading

In: Artificial Intelligence

Although careful prompt crafting can yield good results, achieving professional-grade visual consistency often requires adapting the underlying model itself. Building on the prompt engineering and character development approach covered in Part 1 of this two-part series, we now push the consistency level for specific characters by fine-tuning an Amazon NovaContinue Reading

In: Artificial Intelligence

This post was written with Stephen Coverdale and Alessandra Filice of Proofpoint. At the forefront of cybersecurity innovation, Proofpoint has redefined its professional services by integrating Amazon Q Business, a fully managed, generative AI powered assistant that you can configure to answer questions, provide summaries, generate content, and complete tasksContinue Reading

In: Artificial Intelligence

This post is co-written with Keith Beaudoin and Nicolas Bordeleau from Coveo. As generative AI transforms business operations, enterprises face a critical challenge: how can they help large language models (LLMs) provide accurate and trustworthy responses? Without reliable data foundations, these AI models can generate misleading or inaccurate responses, potentiallyContinue Reading